Auto dealers fear closures if 30% sales fall a trend

By NEIL HARTNELL

Tribune Business Editor

nhartnell@tribunemedia.net

The Bahamas Motor Dealers Association’s (BMDA) president fears some new car dealerships will close next year if the current 30 per cent year-over-year industry sales decline persists.

Confirming that the industry’s worst post-Value Added Tax (VAT) fears had been realised, Fred Albury told Tribune Business that it was in “a no-win situation all around for the time being”.

With some dealerships selling as little as four new vehicles per month, Mr Albury said it was impossible for them to cover costs that ran as high as $200,000 per month.

While the 30 per cent drop in new car sales for the 2015 first half had been anticipated, and was in line with the experience of other Caribbean nations post-VAT, Mr Albury said there was nothing to indicate the previously hoped for pick-up during the year’s final six months would materialise.

He added that the Baha Mar impasse had exacerbated “an air of negative consumer confidence”, further depressing demand for new autos.

“We anticipated it for the first half,” Mr Albury said of the sales decline, “but were hoping it was going to improve in the second half.

“It doesn’t look like that’s going to happen, from where I sit and what I see. I think we’re in for a very rough ride, and if it goes beyond 2015 I wouldn’t be surprised to see some places close up shop and call it a day.

“When a new car dealer sells four cars a month, there’s no way you can survive.”

Emphasising that he was not referring to his own Auto Mall business, Mr Albury revealed that just one of his dealerships typically incurred monthly expenses of $200,000.

“Parts and service covers 50 per cent of that, and 50 per cent has to be covered by sales,” he added. “If sales are not there; it hardly helps.”

The BMDA chief joked about “going back to my roots to sell used cars”, where he would only need a staff of five compared to the current 80, to illustrate where the pressures on the new auto industry would lead.

He did, though, praise the Government’s recent moves to aid the sector via the change in the bases used for calculating Excise Tax, which had sometimes “reduced” prices or ensured they remained neutral post-VAT.

Mr Albury also backed the decision to standardise auto industry tax rates at the uniform, lower 65 per cent. This, though, had left dealers holding inventory at the previous, higher 75 per cent and 85 per cent rates.

“We have inventory that we paid the prior duty rates on, and consumers expect to get them at 65 per cent,” he explained. “We’re having to discount on those duty rates.”

With dealers having to ‘eat’ the portion of Excise Taxes above 65 per cent, Mr Albury said the Government’s policy adjustments had done little to stimulate consumer demand for autos post-VAT.

“They’ve locked up their wallets and gone away,” the BMDA chief told Tribune Business of consumers. “I anticipate sales [for the next six months] will be about the same as what we had for the first half.

“I don’t see anything encouraging out there that will drive a pick-up. It’s very lean. I’ve got people due for retirement, and I will have to let them retire. I would like to hold on to them for a year or two more, but I need to cut my numbers to pay the bills.

“There’s no consumer confidence out there at the moment. While we have a little bit of fat left from the good years, since 2008 we’ve lost a lot, and the fat is getting a little bit lean.”

Rick Lowe, Nassau Motor Company’s (NMC) director/operations manager, agreed with Mr Albury that consumer confidence was “blown” and “shot”.

While one of NMC’s auto brands had increased its market share during the 2015 first half, the other was down as were total sales volumes.

“It’s difficult, and when you have the Government taxing you through the wazoo because of its fiscal issues, it makes life very hard,” Mr Lowe told Tribune Business.

“There’s a lot of worry. If they keep implementing policies that tie the hands of reasonable business practices, where does it end?

“We’re entering the worst months of the business cycle, and then people’s confidence is blown, shot. They’re not going to invest, not going to buy. They’re going to hold off. There’s a lot of things to put out thinking caps on over.”

Mr Lowe added that potential auto buyers continued to encounter difficulties in meeting the banks’ stricter qualifying criteria for loans, which acted as a further impediment to increased sales.

“With slowing sales, everyone has inventory coming out of their ears, so there’s a carrying cost involved,” he told Tribune Business. “We kind of knew that all it would take was another shock [to the economy], and Baha Mar seems to be that shock.”

Mr Albury said his dealerships were focusing on corporate fleet and government vehicle sales, which were accounting for a significant percentage of current business. Commercial vehicle sales, too, were holding steady.

“The retail consumers are just not there, and we’re having to discount so heavily to create cash flow to pay bills to our suppliers,” he told Tribune Business.

“It’s a no-win situation all around for the time being. We’ve got to eat it somewhat. It’s a fact of life. It is what it is, and it will either make of break you.

“Maybe it’s getting time for me to retire,” Mr Albury laughed. “That’s the bleak picture with the new car auto industry at the moment. We do remain hopeful, but in the short-term that’s the picture.”

Comments

Reality_Check says...

All of that excess new car inventory was purchased by dealers prior to the implementation of VAT on 1st January 2015 and without the knowledge that government would be reducing the duty rate to 65% across the board effective 1st July 2015. Most of these cars were manufactured 9+ months ago and have been left sitting on dealer lots fully exposed to our scorching summer heat. Peak daytime summer temperatures inside these new cars with closed windows often exceed the maximum recommended by the manufacturers for prolonged heat exposure, resulting in the early failure of things such as electronic door locks, electronic windows, etc. In addition, the car battery life is significantly reduced and items made of plastic or rubber (like wind shield wipers, plastic light fittings, etc.) become brittle. In other words, by the time the average car buyer purchases one of these cars it will be for all intents and purposes a "used" car as a result of the significant deterioration experienced while just sitting on the dealer's lot. Add to this the fact that these cars are not the equivalent of their counterparts sold in the U.S. or Canada as they are made by the manufacturer for export to lesser developed countries like the Bahamas where there are less regulations in terms of quality and safety. Take Honda CRVs for example. The CRV sold in the U.S. is principally assembled in the U.S. whereas the CRV sold in the Bahamas is assembled in Mexico where the labour component is considerably cheaper. The first few digits of the Vehicle Identification Number (VIN) of any car will tell you exactly where it has been made for the most part. With all of this in mind, you would have to be a certifiable looney-tune to pay anywhere near the dealer's outrageous asking price for a new vehicle here in the Bahamas. Most dealers will quickly tell you that you are not only paying them for the new car, but also for their quality maintenance and repair services over the life time of your new car. But all of that's typically poppy cock salesman talk as most previous new car owners will already know! In any event, dealers seldom keep OEM parts in stock for cars older than 10 years which means you could wait quite a while for the part to arrive once ordered unless you do your own thing online or in Florida as increasing numbers of Bahamians are now doing because of the exorbitant parts and service costs being charged by most dealers to compensate for their fall off in profits due to declining new car sales. Bottom line, forget buying new cars in the Bahamas and buy the best value second hand car that you can find from wherever, ideally one that is popular so that you will have quite a few "bush" mechanics to choose from if any significant maintenance or repair work is required done the road beyond the annual change of oil, oil filter, air filter and other fluids (transmission, differential, wind shield wiper, etc.)

Posted 20 July 2015, 3:57 p.m. Suggest removal

Well_mudda_take_sic says...

Of the old time reputable car dealerships, Nassau Motor Company (NMC) seems to be hurting the most as a result of poor management over the past couple of decades, which has allowed competitors like Quality Auto (Auto Mall) to eat their lunch and thrive. Godfrey and Nancy Kelly can't be too happy with the management team at NMC!

Posted 20 July 2015, 4:46 p.m. Suggest removal

B_I_D___ says...

Combination of poor management plus also silly manufacturers. At any given point in time GM and Honda have several of the newer and more advanced models, including hybrids restricted from export outside the United States. Automall...more specifically the Toyota team, seem to have gotten past that hurdle.

Posted 21 July 2015, 8:06 a.m. Suggest removal

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