By LYNAIRE MUNNINGS

Tribune Staff Reporter

lmunnings@tribunemedia.net

THE Bahamas AIDS Foundation is set to host its 29th annual Red Ribbon Ball, bringing a powerful New York-inspired vision to the fight against HIV and AIDS in the Caribbean.

Themed “New York, New York,” the event pays homage to the city’s pioneering role in the global HIV/AIDS response, while simultaneously addressing the critical healthcare challenges facing the Bahamas. TBAF President Aramae Ford explained that the event aims to raise over $100,000, a crucial lifeline for their annual budget that supports comprehensive prevention, treatment, and support programs.

Major corporate partners have rallied behind the cause, with the John Bull Group leading the charge by contributing $15,000 and securing luxury prizes from international brands including Jimmy Choo, Tiffany & Co., and Michael Kors. Commonwealth Brewery will sponsor a coveted Napa Valley wine tour grand prize, while Zamar Group will provide sophisticated sound and lighting technologies to create an unforgettable evening.

The foundation is simultaneously launching innovative prevention strategies that extend far beyond the ballroom. A new digital platform will provide comprehensive HIV education, complemented by free at-home testing kits designed to reduce barriers to testing. The organisation is particularly focused on youth outreach, developing targeted social media campaigns and specialised programmes addressing high-risk populations, including vulnerable women and commercial sex workers.

“We’re committed to getting to zero HIV infections,” Ms Ford emphasised, highlighting the organization’s strategic approach to reducing transmission and eliminating societal stigma.

Individual tickets are priced at $375, with corporate tables available for $3,750, offering businesses an opportunity to support a critical community health initiative. The event promises an immersive New York-themed experience, complete with luxury prize drawings and networking opportunities with community leaders.

The ball represents more than a fundraising event—it is a powerful statement of solidarity, hope, and commitment to community health. As The Bahamas continues to battle HIV and AIDS, the Red Ribbon Ball stands as a beacon of progress, education, and compassionate care according to Ms Ford.

Tickets are available by emailing RRB@BahamasAIDSFoundation.org or calling 809-5432. The foundation invites corporations, community leaders, and individuals to join them in their mission to create an HIV-free Bahamas.